By MKPE ABANG
It is cheery news for the world’s largest telecommunications equipment manufacturer, Huawei, as it posts revenue growth, for the first half of 2016, of 40% standing at $37 billion with great credit going to a healthy performance for the consumer business unit which handles smartphones.
This piece of news is particularly interesting as only last month the company announced a bold plan to overtake both Samsung and Apple, currently number one and two, to become the leader in smartphone business globally.
Although operating margin for the period has declined from 18% to 12%, the company posted stronger revenue growth for the period, slightly offsetting the decline. During the first six months of 2015 revenues grew 30%.
“We achieved steady growth across all three of our business groups, thanks to a well-balanced global presence and an unwavering focus on our pipe strategy,” said Sabrina Meng, Huawei’s CFO. “We are confident that Huawei will maintain its current momentum, and round out the full year in a positive financial position backed by sound ongoing operations.”
According to reports, the decrease in the operating margin reflects the progress of the larger smartphone industry, as well as the competition which is increasing worldwide. Huawei currently sits in third place in global market share of the smartphone market, though it has been investing heavily to penetrate western markets in recent months. Samsung and Apple are currently defending their position as the top two, though Huawei’s efforts to chance the mid-range market are seemingly paying off.
Set against a backdrop of declining smartphone shipments, Huawei has held onto its strong position in the Chinese market, increasing its shipments from 11.2 million to 16.6 million in Q1 2016, compared to the same period in 2015. The move increased its market share from 10.2% to 15.8% taking it to the top of the Chinese leader board, while Apple lost ground dropping from 12.3% to 11%, the reports further stated.
While this may be seen as unsurprising in some quarters of the industry, success in the international markets is becoming more apparent. According to research from Gartner, sales of smartphones to end users totalled 349 million units in the first quarter of 2016, a 3.9 percent increase over the same period in 2015. Samsung accounted for roughly 23% of the market, whereas Apple was just under 15%. Huawei increased its share 5.4% to 8.3%, taking it to third in the global market share tables. The company is expected to continue to ramp up its R&D focus over foreseeable future.
Although the company did not detail the enterprise business units figures though that is likely to be outlined in the coming weeks. The enterprise business, which includes cloud computing, storage, and SDN products, Safe City and Electric Power IoT solutions, did announce healthy growth of 44% to $4.5 billion during its annual Global Analyst Summit in April.
In the carrier business, the role of 5G and IoT was reaffirmed, and the team will be focusing on four areas within the telco industry, business, operations, architecture, and networks. While the carrier business has been demonstrating strong growth throughout the world, it has struggled in the US after its technology was effectively banned over concerns it would be used by Chinese authorities to spy on the US. While Huawei has continually denied the allegations, it has struggled to rebound and reassert itself in the market.
Elsewhere in the industry, competitor Ericsson has been experiencing slightly different fortunes after CEO Hans Vestberg was asked to resign following another difficult quarter for the company. Last week, the company reported an 11% annual decline in net sales with pressure continuing to build against Vestberg.